AdPilot – Paid Search & Paid Social News & Expert Insights
Your go-to source for expert insights, up-to-date news, and essential resources on Google and Microsoft paid search, and social media paid advertising—covering Snapchat, Instagram, Twitter, and more.
Latest paid media news
Paid Search & Paid Social News
TikTok Updates Smart Plus Ads With More Control and Better Tracking
TikTok has rolled out significant updates to its AI-powered Smart+ advertising suite, giving brands more control over automation, creative assets,...
LinkedIn Launches Enhanced Discovery for Thought Leader Ads
LinkedIn has announced a major update to Thought Leader Ads, introducing enhanced discovery features within Campaign Manager. The new functionality...
Microsoft Unveils Black Friday Recommendations
Microsoft Advertising is encouraging marketers to launch holiday campaigns earlier than ever, backed by new data showing that 90% of...
Google Merchant Center Launches Centralized Issue Details Dashboard
Google has introduced a new Issue Details Page (IDP) within Merchant Center, giving advertisers a centralized location to view and...
The best paid media events and resources
In addition to the news, AdPilot also brings you the latest and best paid media events on the market through our event directory. You will also find great resources and best practice guides covering all aspects of paid media, whether you are a Google Ads specialist looking to grow their knowledge of paid search or a Facebook fanatic looking to expand their skillset with social media advertising resources.



