Microsoft Ads – Paid Search News
Keeping you informed with Microsoft paid search news, guides and strategies – diversify your paid campaign channels.
Recent Microsoft Ads News
Are Bing search results getting more ad-heavy?
Microsoft’s Bing appears to be trialling a new search results layout that heavily prioritises ads over organic content, sparking concerns...
Microsoft and Netflix Redefining Video Advertising
Microsoft Advertising is taking centre stage in the evolving video marketing landscape through its exclusive partnership with Netflix. As Connected...
New Copilot Improvements on Microsoft Ads
Microsoft has announced several major updates to its Copilot tool, aimed to improve productivity for both users and advertisers. These...
Microsoft Rolls Out Multi-Format Campaigns for Audience Ads
Not long after the momentum of Performance Max campaigns, Microsoft Ads has introduced a new feature, multi-format campaigns. This allows...
Most read articles
New Copilot Improvements on Microsoft Ads
Microsoft has announced several major updates to its Copilot tool, aimed to improve productivity for both users and advertisers. These...
How Microsoft Monetize Update Will Help Advertisers
In April, Microsoft unveiled a significant upgrade to its Microsoft Monetize platform, integrating advanced capabilities with AI to enhance user...
Microsoft and Netflix Redefining Video Advertising
Microsoft Advertising is taking centre stage in the evolving video marketing landscape through its exclusive partnership with Netflix. As Connected...
Google Ads News
Google Ads Unifies Web and App Campaigns for Smoother ROI
Google has announced a significant enhancement in its advertising platform: the unification of web and app campaigns within Google Ads....
Court Requires Google to Reveal Hidden Ad Pricing Triggers
A federal judge has ordered Google to reveal the internal mechanisms it used to adjust ad prices, mechanisms that advertisers...
YouTube adds CTA options to Promote website visit campaigns
YouTube has introduced an update to its Promote feature that gives creators and marketers more control when running website traffic...
Google adds Search Partner Network placement visibility
Google has quietly rolled out one of the most requested updates from advertisers: site-level reporting for the Search Partner Network....