YouTube has introduced an update to its Promote feature that gives creators and marketers more control when running website traffic campaigns. You can now select a specific call to action,...
Google has quietly rolled out one of the most requested updates from advertisers: site-level reporting for the Search Partner Network. This new reporting finally shows where your ads appear outside...
Google has rolled out major updates to iOS App Install campaigns, giving advertisers new ad formats, smarter bidding options, and privacy-focused measurement tools. These updates are designed to help marketers...
A federal judge is now weighing potential remedies in the landmark antitrust case against Google’s ad monopoly, a decision that could reshape the digital advertising industry in the U.S. The...
Google is preparing to bring a wave of advertising into its conversational AI search experience and it is making sure brands know exactly how to play the game. In recent...
Google has unveiled a suite of AI-driven enhancements to its Shopping platform, aiming to create a more interactive and personalised online shopping experience, especially when it comes to browsing fashion...
Google has made the surprising decision to not implement a standalone prompt for third-party cookies in its Chrome browser, choosing instead to maintain them and allow users to manage it...
The 2024 Ads Safety Report from Google reveals how AI is driving fast-paced, large-scale shifts in the advertising world. This year’s report reveals sweeping enforcement powered by artificial intelligence, with...
As of early 2025, Google has rolled out a notable update that will allow top-performing ads to appear not just at the top of the search engine results page (SERP),...