Tag Archives: youtube ads

What ad formats are available on YouTube?

Driving value through your digital advertising is crucial whether you are managing campaigns both in-house and through clients in an agency. If you cannot justify the ad spend when compared to the results, you will have a hard time justifying your value to clients and superiors.  Getting good results from your digital campaigns often means […]

YouTube launches Audio ads to try and compete with Spotify

The world of paid advertising has seen a lot of change and development over the previous year; the pandemic has moved a lot of business activity online with digital advertising spend now rising rapidly across the board.  Google has somewhat of a stranglehold on the paid search industry, with Google and YouTube Ads making up […]